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The best ad campaigns in health and beauty categories this month from around the world : Jun 22, 2022
1
ULTA Beauty - MUSE 100
Beautiful new campaign for retailer ULTA in the US from McCann, that gives a voice to under represented beauty.
| 标题 | MUSE 100 |
| 广告公司 | McCann New York |
| 广告战役 | Muse 100 |
| 广告主 | ULTA Beauty |
| 品牌 | ULTA Beauty |
| Posted | 5月 2022 |
| 行业领域 | 仅限订阅者 |
| 媒体类别 | 互动 |
| 长度 | |
| 更多信息 | 仅限订阅者 |
| Regional Chief Creative Officer | T...as M...hy 仅限订阅者 |
| EVP Executive Creative Director | Ka....en O....en 仅限订阅者 |
| VP Creative Director | Ga.....le S....an 仅限订阅者 |
| VP Creative Director | R..h B....er 仅限订阅者 |
| Senior Copywriter | I...a A...n 仅限订阅者 |
| 美术指导 | M...a U...he 仅限订阅者 |
| Junior Copywriter | Is....la L..n 仅限订阅者 |
| VP Creative Director | St.....ie C....om 仅限订阅者 |
| 文案 | L....ra La.....ne 仅限订阅者 |
| 美术指导 | L....ey We.....er 仅限订阅者 |
| VP Executive Account Director | J...ie B..m 仅限订阅者 |
| VP Account Director | M...n T....ey 仅限订阅者 |
| 客户总监 | C....ey M...n 仅限订阅者 |
| 客户主管 | N....ha M...go 仅限订阅者 |
| Assistant Account Executive | A...ey ..n 仅限订阅者 |
| Project Management Director | J....ca A...y 仅限订阅者 |
| Associate Director, Project Management | J...a B...n 仅限订阅者 |
| 项目经理 | J...na D..z 仅限订阅者 |
| SVP Group Strategy Director | D...a F....an 仅限订阅者 |
| VP Strategy Director | P...y Ma....ta 仅限订阅者 |
| Senior Strategist | E...e F...e 仅限订阅者 |
| Social Strategist | K..y K....oe 仅限订阅者 |
| Chief Production Officer | N...y A...am 仅限订阅者 |
| SVP Executive Integrated Officer | D...ie D...ap 仅限订阅者 |
| Senior Producer | J..y S...on 仅限订阅者 |
| Business Manager Music | J...e ..u 仅限订阅者 |
| EVP Head of Talent Partnerships | Da....le K..n 仅限订阅者 |
| EVP Head of Celebrity & Creator Partnerships | Ki....ly K...s 仅限订阅者 |
| VP Creator Partnerships | C....le D...rn 仅限订阅者 |
| Business Manager | N....ie He.....ez 仅限订阅者 |
2
eos - Bless Your F*ing Cooch
EOS picked up on Tik Toker Carly Joy's social comments on their shaving cream product and just how good it is for shaving your, well ahem, hooha! Leveraging Carly Joy's unfiltered praise, the brand deployed her comments and instructions on-brand, resulting in sales growth.
| 标题 | Bless Your F*ing Cooch |
| 广告公司 | Mischief @ No Fixed Address |
| 广告战役 | Bless Your F*ing Cooch |
| 广告主 | EOS (Evolution of Smooth) |
| 品牌 | eos |
| Posted | 4月 2022 |
| 行业领域 | 仅限订阅者 |
| 媒体类别 | 其他 |
| 长度 | |
| Chief Marketing Officer | Soyoung Kang |
| VP Brand Marketing and Media | Carley Caldas |
| VP Public Relations and Corporate Communications | Laura Bierbaum |
| Senior Brand Manager | Sierra Dennis |
| Social Media Strategist | Caitlin George |
| Co-Founder and CCO | Greg Hahn |
| Executive Creative Director | Bianca Guimaraes |
| Executive Creative Director | Kevin Mulroy |
| Copywriter | Dana Buckhorn |
| Art Director | Tanner Thompson |
| President | Kerry McKibbin |
| Account Director | Tyler Harris |
| Business Manager | Leila Chee |
| Head of Strategy | Jeff McCrory |
| Senior Strategist | Jimmy George |
| Director of Development | Oliver McAteer |
| Director PR | Erin Banting |
| PR Manager | Jessica Hoffeldt |
| Production | Makeout |
| PR | CMM |
| Media | Mekanism |
3
Dove - A 65-Year Partnership
This film reviews the incredible 65-year relationship between Unilever's Dove and Ogilvy. Take a moment to watch the video and the amazing development of the brand as a philanthropic voice, globally.
| 标题 | A 65-Year Partnership |
| 广告公司 | Ogilvy UK |
| 广告战役 | A 65-Year Partnership |
| 广告主 | Unilever |
| 品牌 | Dove |
| Posted | 6月 2022 |
| 行业领域 | 仅限订阅者 |
| 媒体类别 | 案例研究 |
| 长度 | |
| 执行创意总监 | D...el F...er 仅限订阅者 |
| 创意团队 | B...n M...ay 仅限订阅者 |
| 创意团队 | A...é La.....ino 仅限订阅者 |
| 创意团队 | A....mo R...s 仅限订阅者 |
| EVP | S...e M...s 仅限订阅者 |
| Global EVP | Al.....dro Ma....di 仅限订阅者 |
| Global Executive Creative Director | D...el F...er 仅限订阅者 |
| Global Managing Director | S...ie Ho......ter 仅限订阅者 |
| Global Managing Director | .o B...n 仅限订阅者 |
| Strategy Lead | ..n ..y 仅限订阅者 |
| Strategy Lead | ..m K...y 仅限订阅者 |
| Worldwide Managing Director | E...a Ho....ck 仅限订阅者 |
| Executive Partner | N...a Bel......ite 仅限订阅者 |
4
Dove - Real Soaps
More amazing work for Dove, this time from LOLA MullenLowe in Spain for Dove soaps. The product celebrates imperfections by making soaps that are less than perfect, reinforcing that true beauty is not a stereotype.
| 标题 | Real Soaps |
| 广告公司 | LOLA MullenLowe |
| 广告战役 | Real Soaps |
| 广告主 | Unilever |
| 品牌 | Dove |
| Posted | 6月 2022 |
| 行业领域 | 仅限订阅者 |
| 剧情简介 | 仅限订阅者 |
| 媒体类别 | Web Film |
| 长度 | |
5
Sempre Livre® And Carefree® - Dignity to Flow (126s)
BREAKING NEWS! A bronze LION winner at this year's Cannes festival - taking place this week - in the Brand-led Education Awareness category. Sempre Livre and Carefree take on social and economic difficulties for underserved communities in Brazil, regarding access to basic sanitary products. CONGRATS TO WUNDERMAN THOMPSON, Sao Paulo!
| 标题 | Dignity to Flow (126s) |
| 广告公司 | Wunderman Thompson |
| 广告战役 | Dignity to Flow |
| 广告主 | Johnson & Johnson |
| 品牌 | Sempre Livre® And Carefree® |
| Posted | 6月 2022 |
| 行业领域 | 仅限订阅者 |
| 剧情简介 | 仅限订阅者 |
| 媒体类别 | 案例研究 |
| 长度 | |
| 制作公司 | Landia |
| 音效制作 | ..4 M...C 仅限订阅者 |
| PR Agency | Flei........lard 仅限订阅者 |
| 录音室 | ..m L...e 仅限订阅者 |
EDITOR'S PICK
+1
Create Not Hate - Racist Dog 5
To mark Juneteenth and the emancipation of the last African American slaves in the US in 1865, our +1 spot this week is dedicated to work from the kids at Create Not Hate. The initiative was set up by Trevor Robinson and his agency Quiet Storm in the UK, to fight racism through creativity.
| 标题 | Racist Dog 5 |
| 广告公司 | Quiet Storm |
| 广告战役 | Racism is Ridiculous |
| 广告主 | Create Not Hate |
| 品牌 | Create Not Hate |
| Posted | 6月 2022 |
| 行业领域 | 仅限订阅者 |
| 媒体类别 | 平面 |
| Agency | Q...t S...m 仅限订阅者 |
| 媒介公司 | T...l M...a 仅限订阅者 |
| Agency Contribution | E...ne .K 仅限订阅者 |
| PR Agency | pe.....ion com.......ion 仅限订阅者 |
| Creative Agency | R...ey S...t As.....tes 仅限订阅者 |
| Agency | C...te ..t H..e 仅限订阅者 |
| Agency Contribution | L..e .r F..r 仅限订阅者 |
| Youth outreach | M...on C....il 仅限订阅者 |
| Mentor | D..e ..e 仅限订阅者 |
| 创意团队 | L..e S...t 仅限订阅者 |
| 创意总监 | M..t D...s 仅限订阅者 |
| 创意团队 | ..i H...ng 仅限订阅者 |
| Creative Lead | T...or Ro....on 仅限订阅者 |
| Mentor | P..l J...an 仅限订阅者 |
| 创意团队 | G..g ..y 仅限订阅者 |
| 创意团队 | J..k B....ey 仅限订阅者 |
| 后期制作 | K..k F..g ..m 仅限订阅者 |
| Creative Lead | R...a Ro....on 仅限订阅者 |
| Mentor | D..g R....rn 仅限订阅者 |
| Mentor | ..b J...us 仅限订阅者 |
| 创意团队 | H...y I...n 仅限订阅者 |
| 创意团队 | ..d S...h 仅限订阅者 |
| 创意团队 | C...e H...ag 仅限订阅者 |
| Media Placement | ..z K....ff 仅限订阅者 |
| Concept | ..t H...is 仅限订阅者 |
| Concept | Le.....ughn S...h 仅限订阅者 |
| 后期制作 | M....ew S....es 仅限订阅者 |
| 项目经理 | S...er Ro.....oek 仅限订阅者 |
| 项目经理 | C...s Muir.........andez 仅限订阅者 |
| Youth Outreach | M....sa S....rt 仅限订阅者 |
| Youth Outreach | E...ne S...h 仅限订阅者 |
| Mentor | M...ey Mu....ad 仅限订阅者 |
| Mentor | C...s M....rd 仅限订阅者 |
| Mentor | M....el A...ey 仅限订阅者 |
| Mentor | B...el La....ui 仅限订阅者 |
| Mentor | C....ie H...am 仅限订阅者 |
| Media Placement | M...r Ha.....hah 仅限订阅者 |
| Media Placement | K...if D...i 仅限订阅者 |
| Idea Creation | F...on H...t 仅限订阅者 |
| Idea Creation | M....na Go....ez 仅限订阅者 |
| 制作公司 | ..e ..d B...k R..d 仅限订阅者 |
| 制作公司 | ..e M..l L...on 仅限订阅者 |
| 后期制作 | ..e M..l L...on 仅限订阅者 |
