Laura Rogers
Creative Director at adam&eveddb
英国
标题Live Curious
广告公司
广告战役 Live Curious
广告主 Booking.com
品牌 Booking.com
首次发布日期 2019 / 3
行业领域 网站(不包括互联网服务供应商)
哲学 Booking.com is inviting its customers to explore their curiosities in 'Live Curious' campaign. The campaign wills customers to look beyond generic apartments to unlock a wider world fueled by curiosity.
Booking.com has launched an off-the-wall ad to demonstrate the unique places the platform has to offer.

Created by adam&eveDDB, the ad opens with a montage of typical holidaymaker scenes - barbecuing sausage, friends enjoying food in a nondescript location and a mother plastering herself with suncream in a family-packed car.

Over the top, the voiceover teases: "At booking.com you can find a house, you can find a car. You can even find... a bubble."

The scene then shoots to a couple waking up under the starts, encased in accommodation that's shaped like a bubble.

The ad then unfolds into a series of bizarre scenes. From a tree laden in goats to a face licking giraffe, the inherent message is to 'Live Curious' and embrace all the experiences that come your way.
媒体类别 电视
长度
Chief Marketing Officer
Head of Brand
Brand Creative Director
Brand Creative Lead
Production Director
Producer
首席创意官
Creative Director
Creative
Creative
Executive Strategy Director
Director
Producer
剪辑师
VFX Production
VFX Producer
VFX Creatives
VFX Creatives
Music
Sound & Mix

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