Caren  Axelrod
Social Media Expert at BBDO New York
New York, 美国
标题Back To School
广告公司
广告战役 Back To School
广告主 Sandy Hook Promise
品牌 Sandy Hook Promise
首次发布日期
行业领域 慈善机构、基金、志愿者
剧情简介 This clip first appears to be a typical back-to-school ad, but quickly turns dark when students have to use everyday items to protect themselves during a school shooting. A sock becomes a tourniquet. A pencil becomes a weapon. A girl uses her new phone to text her mom a last message. Sandy Hook Promise reminds viewers that 113 people were killed or injured in school shootings in the US in 2018. The commercial ends by saying that the only real back-to-school essential is learning the signs of a shooter, and stopping shootings before they happen.
媒体类别 电视
长度
Worldwide Chief Creative Officer
首席创意官
创意总监
创意总监
联合创意总监
联合创意总监
文案
文案
联合创意总监
美术指导
Director of Integrated Production
Group Executive Producer
音乐制作人
Strategist
制作公司
导演
执行制片
剪辑公司
剪辑师
Mix
Associate Producer
Account Management
Account Management
Account Management
Planning Director
Director of Data Solutions
Founder
Founder
Line Producer
摄影指导
Editorial Company / Visual FX / Design Company
Managing Director
Assistant Editor
电影电视
电影电视
制片
VFX/Conform
Flame Artist
制片
GFX Artist
Music Prod Company
CEO/ CCO/ Composer
音乐作曲家
音乐制作人
音乐制作人
Sound Designer
音频工程师
Audio Engineer / Sound Designer
Audio Engineer / Sound Designer
Sound Engineer
Managing Partner
Assistant Audio Engineer
Assistant Audio Engineer
Assistant Audio Engineer
Assistant Audio Engineer
媒介公司
Business Leader
Associate Strategy Director
Digital Performance Director
Strategy Supervisor
Associate Director Social Media
President Video Investment
Managing Director Integrated Investment
Director Video Investment
Associate Director Published Media
Supervisor Published Media
Director Local Investment
Group Director Local Investment
PR Agency
Publicist
客户总监

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