Christian Korntheuer
Senior Copywriter Digital at BBDO
Düsseldorf, 德国
标题Talking can save lives
BriefSuicide is the second biggest killer of German youth. It’s proven that discussing your feelings is one of the most effective ways to prevent suicide. However, suicide is a taboo topic that isn’t being discussed. On September the 10th, the International day of suicide prevention, Caritas launched a campaign (#YouMattertoMe) within the gaming community, turning a taboo topic into a talking point for German youth. A game with a difference. A game that can only be played once.
广告公司
广告战役 Talking can save lives
广告主 Deutscher Caritasverband e.V.
品牌 Suicide Prevention Service [U25]
Posted11月 2019
行业领域 慈善机构、基金、志愿者
剧情简介 Caritas created their [U25] organization to help combat the alarming German suicide statistics by offering verbal and text based support and counseling to vulnerable youth under the age of 25.
媒体类别 Branded Content
首席创意官
Creative Managing Director / ECD
创意总监
创意总监
Concept
Concept
Concept / Chief Production Officer
美术指导
美术指导
美术指导
文案
Account Management Team
Account Management Team
Account Management Team
Account Management Team
Creative technologist
Game Consultant
制作公司
音效设计公司 Motor Entertainment GmbH
音效制作
Sound Producer
导演

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