标题 | Finish - 25 Litres Documentary |
广告公司 | Havas Istanbul |
广告战役 | Turkey's Water |
广告主 | Reckitt Benckiser |
品牌 | Reckitt Benckiser |
首次发布日期 | 2019 |
行业领域 | 清洁用品、肥皂、洗涤剂 |
剧情简介 | For a country surrounded by seas, it’s unimageable that the water resources are running out. However, if we keep wasting the way we do now, Turkey will be water poor in 11 years. To make everyone aware of this problem, we shot Turkey's first docudrama with National Geographic: 25 liters. It portrayed a celebrity activist investigating and doing an experiment: Survive the day on 25 liters. His experiment was interlaced with a story from future when Istanbul faces day-zero. After the documentary, we ran our ad campaign and ask people not to pre-rinse and save 57 liters in every cycle. |
媒体类别 | Branded Content |
长度 | |
制作公司 | National Geographic Turkey |
制作公司 | Circus |
制作公司 | Contentine |
制作公司 | Cornerman |
PR Agency | Sobraz |
制作公司 | DEPOfilm |
执行创意总监 | Ergin Binyildiz |
创意总监 | Yavuzhan Gel |
美术指导 | Hasan Yildirim |
美术指导 | Ekrem Ertürk Düzel |
美术指导 | Melike Erdemir |
文案 | Omer Ceran |
文案 | Benan Aka Öztürk |
客户总监 | Berk Yılmaz |
客户总监 | Hare Lilya Ganiç |
客户总监 | İrem Pusal |
媒介总监 | Didem Demiralp |
媒介总监 | Nevin Nebioğlu |
Strategist | Ayça Çınar |
PR Director | Canan Emon |
制作 | Ender Sevim |
导演 | Serdar Donmez |
摄影指导 | Michel Dierickx |
Screenwriter | Melih Özyılmaz |
广告公司制片 | Sıla Salgın |
广告公司制片 | Gözde Bilir |
Social Media Team | Serpil Şahin |
Social Media Team | Ece Özmet İşsever |
Social Media Team | Elif Deniz Yalçın |