Elif Deniz Yalçın
Social Media Team at Havas Istanbul
Istanbul, 土尔其
标题Finish - 25 Litres Documentary
广告公司
广告战役 Turkey's Water
广告主 Reckitt Benckiser
品牌 Reckitt Benckiser
首次发布日期 2019
行业领域 清洁用品、肥皂、洗涤剂
剧情简介 For a country surrounded by seas, it’s unimageable that the water resources are running out. However, if we keep wasting the way we do now, Turkey will be water poor in 11 years. To make everyone aware of this problem, we shot Turkey's first docudrama with National Geographic: 25 liters. It portrayed a celebrity activist investigating and doing an experiment: Survive the day on 25 liters. His experiment was interlaced with a story from future when Istanbul faces day-zero. After the documentary, we ran our ad campaign and ask people not to pre-rinse and save 57 liters in every cycle.
媒体类别 Branded Content
长度
制作公司
制作公司
制作公司
制作公司
PR Agency
制作公司
执行创意总监
创意总监
美术指导
美术指导
美术指导
文案
文案
客户总监
客户总监
客户总监
媒介总监
媒介总监
Strategist
PR Director Canan Emon
制作
导演
摄影指导
Screenwriter
广告公司制片
广告公司制片
Social Media Team
Social Media Team
Social Media Team

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