| 标题 | Long hair |
| Brief | Forleggerforeningen is The Book Publishers Association of Norway, who wanted Norwegians to read more during the summer holiday. Our insight was that we're not nececarilly reading less than before, but we're reading the wrong things. We're spending hour after hour reading meaningless stuff on social media, rather than spending just a little bit of time reading something that actally might be useful of insightful.So, to put into context what we spend our time on, we teamed up with two of Norways most popular and critically acclaimed authors - Erlend Loe and Agnes Ravatn – and had them read aloud the things we're actually reading online. |
| 广告公司 | Try Reklamebyrå |
| 广告战役 | Read Better |
| 广告主 | Forleggerforeningen/The Book Publishers Association of Norway. |
| 品牌 | lesesommer.no |
| Posted | 1月 2021 |
| 行业领域 | 文化、休闲及体育 |
| 剧情简介 | lesesommer.no (readingsummer.no) is a campaign aimed at getting Norwegians to read more during the summer holiday. |
| 媒体类别 | Web Film |
| 文案 | Kenneth Lamond Johansen |
| 美术指导 | Even Moseng |
| 客户总监 | Trond Sandø |
| 项目经理 | Anja Sandberg Nordbø |
| 客户企划 | Elisabeth Søråsen |
| 数字制片 | Anette Werner |
| Social Media Strategist | Cecilie Helsvig |
| 制作公司 | Bacon OSL |
| 导演 | Kasper Häggstrøm |
| 制作公司制片 | Audun Lyngholm Wittenberg |
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