标题 | Lyric Opera: Opera Death Radio |
广告公司 | Ogilvy Chicago |
广告战役 | Lyric Opera: Opera Death Radio |
广告主 | Lyric Opera Of Chicago |
品牌 | Lyric Opera Of Chicago |
首次发布日期 | 2018 |
行业领域 | 电影院与剧院 |
哲学 | The message we wanted to convey through this radio campaign is that when you think opera, you shouldn’t be thinking of the stereotypical, stiff, boring pastime of the elites. The social snobbery usually associated with this art form is a thing of the past. Think instead of an imaginative, living, breathing art form created by men and women artists of intemperate genius and still fostered today by gifted composers and performers. These radios debunk in a funny way some of the myths related to the Opera art form aiming to attract the younger generations and to give an idea of the “new” Lyric Opera of Chicago. |
媒体类别 | 广播 |
长度 | |
客户主管 | Kelsy Zemanski |
首席创意官 | Joe Sciarrotta |
创意总监 | Mark Bruker |
创意总监 | Hital Pandya |
创意总监 | Luissandro Del Gobbo |
广告公司制片 | Maggy Lynch-Hartley |
Sound Engineer | Joe Griffin |
画外音 | Mark Fenske |
VP Marketing Communications | Lisa Middleton |
Director of Communications | Holly H. Gilson |
Sr. Director, Marketing & Audience | Tracy C. Galligher Young |
Associate Producer | Justin Moreno |