标题 | Who? |
广告公司 | Ponce MullenLowe |
广告战役 | Who? |
广告主 | Fox Networks Group Latin America |
品牌 | Fox premium |
Posted | 11月 2018 |
行业领域 | 有线/卫星通讯服务 |
剧情简介 | In 2014 Fox Premium launched its TV/Digital platform.We developed a new brand territory based on the FOMO trend, that was translated in a new tagline “All those things you shouldn’t miss”.Afterwards we set a simple goal: making a campaign that feels more like entertainment than adv. We came up with a short film, where the FP platform is key.“WHO?” tells the story of a Hitman, who´s victim is Norman Reedus. As the Hitman does not know him, it is through FP that he is able to watch all the seasons and get to know his victim to do the job. |
媒体类别 | Web Film |
文案 | Pedro Mairal |
文案 | Hernan Ponce |
文案 | Juan Pablo Carrizo |
文案 | Jorge Zacher |
文案 | Dante Zamboni |
文案 | Ignacio Pérez De Muro |
文案 | Eric Chaulet |
制作公司 | Agosto Pinochet |
导演 | Nacho Gayán |
制作公司制片 | Toni Montero |
制作公司制片 | Luli Krämer |
广告公司制片 | Roberto Carsillo |
广告公司制片 | José Silva |
广告经理 | Diego Reck |
广告经理 | Gonzalo Fiure |
广告经理 | André Takeda |
广告经理 | Natalia Akel |
广告经理 | Ernesto Sifredi |
Strategist | Natalia Noya |
Strategist | Heidi Zeuch |
Strategist | Luz Pasman |
客户企划 | Axel Malamud |