标题 | Operation Santa |
广告公司 | MRM//McCann |
广告战役 | Operation Santa |
广告主 | U.S. Postal Service |
品牌 | USPS |
首次发布日期 | 2017 / 11 |
行业领域 | 邮政、快递及送货服务 |
剧情简介 | Children's letters to Santa used to end up at a Post Office, undeliverable. Instead of ignoring them, the US Postal Service made these letters available to the public. The Operation Santa website allows visitors to browse handwritten letters and choose ones to respond to with gifts. Once they adopt a letter, they can take their gifts to a nearby Post Office, wrap them, write a reply from Santa to the recipients, and send the whole happy package off in time for Christmas. |
媒体类别 | 公关 |
长度 | |
美术指导 | Jane Kim |
文案 | Petra Magno |
首席创意官 | Sung Chang |
创意总监 | Tony Jones |
创意总监 | Shawn Kelly |
创意总监 | Daniel Carlsson |
设计师 | Noelle Kirchmer |
广告公司制片 | Craig Hildreth |
广告公司制片 | Rachel Max |
广告公司制片 | Meredith Kramer |
Content Strategy | Karan Gera |
Content Strategy | Liz Medina |
创意团队 | Kayleigh D'Auria |
创意团队 | Kelly Fine |
创意团队 | Asyia Fisher |
创意团队 | Antonio Fragoso |
创意团队 | Kevin Honegger |
创意团队 | Kelsey Liggett |
创意团队 | Michael Mendoza |
创意团队 | Kate Rohrich |
创意团队 | Alice Xiang |
创意团队 | Min Ju Yoon |
创意团队 | Nancy Zhu |
Information Architect | Eileen Kennedy |
Information Architect | Tony Wolk |
编程人员 | Kobi deGraft-Johnson |
编程人员 | David Maietta |
编程人员 | Robert Rudderow |
编程人员 | Rob Thorn |
User Experience Designer | Spike McCue |
User Experience Designer | Kate Neely |