标题 | Big Picture |
广告公司 | Tugboat |
广告战役 | Solution for you |
广告主 | Fuji Xerox Co. |
品牌 | Fuji Xerox |
首次发布日期 | 2012 / 11 |
行业领域 | 商用电脑、工作站及服务器 |
剧情简介 | Communication: The communication aims to symbolize a partnership of customer and the brand in unique situation that the target can relate to. It aims to establish image of the partnership for successful performance.Our answer to b-to-b communication is to make it b-to-c. After all, all decision makers, the main target, are individual businessman or woman at the end.This is one of the 3rd film series from the “Solution for you” campaign. |
哲学 | “Wouldn’t it be cool to prevent a conflict with a power of idea? Something we all can have a think of today.” comments Taku Tada, Creative Director & Copy Writer of TUGBOAT who led the execution. |
问题 | Background:This campaign was developed for Fuji Xerox, a hub of Xerox operation in Asia-Pacific.http://www.fujixerox.com/eng/ Fuji Xerox's service is to support corporation/people to enhance their business performance. |
媒体类别 | 电视 |
导演 | KOSAI |
创意总监 | Taku Tada |
执行创意总监 | Yasumichi Oka |
制作公司 | Tohokushinsha Film Corporation |
制片 | Takashi Aso |
制片 | Marc Bedia |
制片 | Pere Cavanilas |
制片 | Hiroazu Hori |