标题 | Freshly prepared, even if you're not 2 |
广告公司 | Leo Burnett |
广告战役 | Breakfast Freshly Prepared |
广告主 | McDonald's |
品牌 | McDonald's |
Posted | 11月 2016 |
行业领域 | 食品 |
剧情简介 | This campaign sought to communicate in an entertaining way that McDonald’s breakfast is always freshly prepared. We did this by contrasting the behavior of those who rise but don’t necessarily shine in the morning with the fresh quality of the food. |
媒体类别 | 平面 |
创意总监 | Matt Lee |
创意总监 | Peter Heyes |
文案 | Harry Osbourne |
文案 | Sam Sword |
美术指导 | Harry Osbourne |
美术指导 | Sam Sword |
广告公司制片 | Hannah Boase |
摄影师 | Emma Hardy |