概要
PROFILE:
A senior leader with over a decade of experience in healthcare marketing and communications in both Australia and Canada, I pride myself on my ability to build teams and strong stakeholder relationships, my solid strategic thinking, and an entrepreneurial, business-minded approach.
Working with a fantastic team, I have overseen a variety of pre- and post-launch marketing initiatives (across Rx, OTC/consumer health, and devices) including strategic brand planning, advertising & promotion, KOL engagement initiatives, and market-shaping activities such as evidence-based guidelines, cross-disciplinary consensus meetings and advisory boards, and medical education programs.
Above all, I am driven by a fascination with human motivation and behaviour change, a focus on constant improvement, and a passion for bringing people together to spark beautiful new ideas.
