Li Chun, Alice Chou
Chief Creative Officer/ ECD at dentsu taiwan
Taipei, 中国台湾
标题Single Belief
广告公司
广告战役 Single Belief
广告主 Pernod Ricard
品牌 The Glenlivet
首次发布日期
行业领域 烈酒,加烈葡萄酒
剧情简介 Keeping in line with The Glenlivet's positioning as "the single malt that started it all", the film promotes the brand's unchanging spirit in producing consistently high quality tasting whiskies since 1824. The 15-minute short film, saw the collaboration of internationally renowned Golden Lion winners, Tsai Ming-Liang and Lee Kang-Sheng. Returning to the location of the pair's first film, Ximending (Taipei), Lee stands amidst the crowded streets with a calm and steady gaze despite the curiosity of passersby. Symbolic of his steadfast creative vision throughout his film career, this stance parallels that of The Glenlivet's "Single Belief".
媒体类别 电视
长度
制作公司
文案
导演
创意总监
美术指导
首席创意官
执行创意总监
文案
客户总监
客户总监
客户经理
客户主管
导演
制片

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