标题 | Torture Tests |
广告公司 | FCB Chicago |
广告战役 | Torture Tests |
广告主 | The Clorox Company |
品牌 | Glad |
首次发布日期 | 2018 / 2 |
行业领域 | 塑料袋、垃圾袋 |
剧情简介 | FCB Chicago today launched a new video for Glad titled “Torture Tests” – the latest element in the agency’s “What’s Your Story” campaign – to promote one of Glad’s newest, toughest products: the ForceFlex Plus Advanced Protection trash bag. To highlight the features of its “toughest trash bag ever,” the video illustrates the bag’s ability to withstand wear and tear by linking it to a common and relatable situation in which “bags” – of another type – undergo “torture:” airline travel luggage. Tried and tested at different airports across the country, the Glad ForceFlex Plus Advanced Protection trash bag emerges unscathed through each phase of the airline luggage inspection, handling and travel process. The takeaway? If Glad ForceFlex Advanced Protection can handle this type of test, it can handle one’s everyday kitchen trash. |
媒体类别 | Web Film |
长度 | |
广告经理 | Jon Schlesinger |
广告经理 | Nick Higgins |
广告经理 | Jennifer Schneider |
广告经理 | Nick Montgomery |
广告经理 | Lauren Pitts |
广告经理 | Lehai Vu |
广告经理 | Boris Nurko |
广告经理 | Tricie Evans |
制作公司 | Lord + Thomas |
剪辑公司 | Lord + Thomas |
音频 | Lord + Thomas |
着色 | Lord + Thomas |
首席创意官 | Liz Taylor |
创意合伙人 | Fred Levron |
执行创意总监 | Lisa Bright |
创意总监 | Dean Paradise |
创意总监 | Bruno Mazzotti |
创意总监 | Martin Serra |
美术指导 | Luis Sierra |
美术指导 | Franki Geib |
文案 | Kate Cullen |
剪辑师 | Steve Immer |
剪辑师 | Gus Spelman |
Colorist | Justin Orr |
导演 | Ben Flaherty |
摄影指导 | Bryce Drobny |
摄影指导 | Matt Andersen |
广告公司执行制片 | John Bleeden |
广告公司执行制片 | Joe Tipre |
战略企划总监 | Mary Jo Corby |
Group Management Director | Cary Pierce |
Group Management Director | Alex Jokanovic |
客户总监 | Diana El-Chantaf |
客户主管 | Erin Hudec |