| 标题 | Malaco secret candy compartments |
| 广告公司 | King |
| 广告战役 | Malaco secret candy compartments |
| 广告主 | Malaco |
| 品牌 | Malaco secret candy |
| Posted | 11月 2016 |
| 行业领域 | 糖果 |
| 剧情简介 | In Sweden, kids are only allowed to eat candy on Saturdays. So if Swedish parents crave sugary snacks during the week, they have to hide them from sight. A sweet opportunity for bonbon brand Malaco, which launched a collection of objects with secret candy compartments. Everyday items such as books, tin cans, clocks and even a globe were made with hidden candy caches. They were a huge hit with grown-ups. With kids, not so much. |
| 媒体类别 | 电视 |
| 创意总监 | Frank Hollingworth |
| 文案 | Hedvig Hagwall Bruckner |
| 美术指导 | Lotta Ågerup |
| 客户主管 | Sunit Mehrotra |
| 客户经理 | Lena Ivarsson |
| 客户企划 | Per Wilson |
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