Chaka Sobhani
president and international CCO at DDB
London, 英国
标题Big Mac
广告公司
广告战役 Iconic Stacks
广告主 McDonald's
品牌 McDonald's
首次发布日期 2020 / 1
行业领域 餐馆与快餐
哲学 Building on the brands heritage of iconic out of home advertising, this latest instalment serves time relevant reminders of hero menu items such as the Sausage & Egg McMuffin, Big Mac and Filet-O-Fish.

Created by Leo Burnett London, in collaboration with renowned typographer David Schwen, the eye-catching creative features ingredient stacks that are so recognisable, viewers of the work create their own association back to the McDonald’s products they are referencing.
媒体类别 户外广告
首席创意官
创意总监
美术指导
文案
设计师
设计师
Head of Design
客户总监
Senior Account Manager
客户主管
Project Director
Marketing Manager
Campaign Assistant

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