Stanley Chen
Art Director / Design Lead at Apple
Greater Los Angeles Area, 美国
标题Straight Outta
广告公司
广告战役 Straight Outta
广告主 Beats Electronics LLC.
品牌 Beats By Dr Dre
首次发布日期 2015 / 8
行业领域 电视,高保真音响,视频播放器,个人音响及配件
剧情简介 Where did the biggest social media campaign of the year come from? Straight Outta Compton. Based on the realisation that everyone is proud of where they are from, Beats by Dre launched a campaign celebrating every city in the world. Fans created custom memes to rep their hometowns. As big name stars such as JLo, Chris Rock and Jamie Fox joined in, “Straight Outta” became the number one trending topic on Instagram, Twitter and Facebook in less than 24 hours. Brands, global organisations like the UN and even President Obama jumped on board.
媒体类别 互动
长度
美术指导
创意总监
创意总监
创意总监
创意总监
设计师
设计师
设计师
设计师
设计师
设计师
制片
广告公司制片
广告公司制片
执行创意总监
摄影师

People related to this work

You might also like...

Create a free Talent profile and become a member of AdForum

Get Started