标题 | Videogame |
广告公司 | J. Walter Thompson Italia spa |
广告战役 | Videogame |
广告主 | San Raffaele Hospital |
品牌 | San Raffaele Hospital |
Posted | 4月 2008 |
产品 | Prevention of child obesity |
行业领域 | 公共安全、保健及卫生 |
广告口号 | Videogames are one of the principal causes of child obesity. Encourage children to play outside |
剧情简介 | We are in a 'Doom' like video game. Wee see through the eyes of the player who after the start runs after a very fast-footed enemy. Running along a corridor, climbing up some stairs the player stops to get his breath back. He now comes to some more stairs but decides not to climb them. He's tired out and looks at his belly. We now realize he's an obese child. |
媒体类别 | 电视 |
长度 | |
市场 | 意大利 |
创意总监 | Bruno Bertelli |
执行创意总监 | Pietro Maestri |
美术指导 | Cristiana Boccassini |
文案 | Bruno Bertelli |
导演 | Gaetano Vaudo |
广告公司制片 | Massimo Mellano |
制作公司 | Fargo Films |
执行制片 | Massimo Ceratto |
制片 | Chicca Davico |
剪辑公司 | Digital Tales |
后期制作 | Digital Tales |
动画效果 | Digital Tales |