| 标题 | LX Celsius |
| 广告公司 | Leo Burnett Publicidade, lda. |
| 广告战役 | LX Celsius – The Lisbon weather forecast powered by the people’s clotheslines. |
| 广告主 | Lisbon City Council |
| 品牌 | Lisbon City Council |
| 首次发布日期 | 2016 / 4 |
| 行业领域 | 政府信息与服务 |
| 剧情简介 | LX Celsius is a meteorological app that reports the local forecast based on one of Lisbon’s iconic elements: the Clothesline. Based on this iconic element, we’ve created an app that reports the local forecast. But more than that. It also suggests the perfect activities for the days’ weather. Come rain or shine. The app also provides specific sounds for each season. The LX Celsius is already available for free download on the App Store.Coming soon, on the Google Play. |
| 哲学 | Around the world, people check the weather forecast by peeking at the news.In Lisbon, people just peek at their neighbours’ clotheslines. Based on this iconic element, we’ve created an app that reports the local forecast. But more than that. It also suggests the perfect activities for the days’ weather. Come rain or shine. The app also provides specific sounds for each season. |
| 问题 | To promote the city. |
| 结果 | LX Celsius is a meteorological app that reports the local forecast based on one of Lisbon’s iconic elements: the Clothesline. The Leo Burnett Lisboa and the Lisbon City Council invite everybody, from citizens to tourists, to download the app and discover the local forecast powered by the people’s clotheslines. The app was developed in collaboration with WIG digital agency, and Dizplay Soundlab was in charge of the sound production. The LX Celsius is already available for free download on the App Store.Coming soon, on the Google Play. |
| 媒体类别 | Applications |
| 长度 | |
| Soundtrack | Dizplay Soundlab |
| 更多信息 | https://itunes.apple.com/pt/app/lxcelsius/id1077486441?mt=8 |
| 执行创意总监 | Luciana Cani |
| 创意总监 | Steve Colmar |
| 美术总监 | Nuno Salvaterra |
| 美术指导 | Guilherme Nunes |
| 美术指导 | Bernardo Pimentel |
| 文案 | Raul Palhares |
| 文案 | Diogo Figueira |
| 设计师 | Nuno Salvaterra |
| 设计师 | António Silva |
| 制片 | Hugo Lage |
| 制片 | Inês Correia |
| Head of Production | Cristina Almeida |
| 制片 | Antonio Junior |
| Agency Contribution | Rafaela Andrade |
| 软件开发人员 | João Ferreira |
| 软件开发人员 | Luís Antunes |
| Sound Recording | Rui Miguel |
| Sound Recording | Jorge Cabanelas |
| Sound Designer | Rui Miguel |
| 摄影师 | Gnunes Myopia |
| 软件开发人员 | WIG |
| 音效设计公司 | Dizplay Soundlab |