|标题||Brand Identity – Window into the World|
|广告公司||Leo Burnett Chicago|
|广告战役||Brand Identity – Window into the World|
|广告主||The Field Museum|
|品牌||The Field Museum|
|哲学|| The introduction of a new Field Museum brand comes at an important time. This year, the museum’s 125th anniversary, is a galvanizing moment to clarify who we are, what we do and what we stand for. |
At a time when people are coming together to acknowledge the importance of the scientific community, the Field is putting a stake in the ground as a forward-thinking leader in scientific discovery. The new wordmark illustrates a purposeful change, helping transform the brand’s image from passive to active and strong.
|Agency Account Supervisor||Monica Stahl|
|Agency Account Director||Bob Raidt|
|Agency Account Director||Sarah Paulsen|
|Agency Planning Director||Jaime McGill|
|Global Chief Creative Officer||Mark Tutssel|
|Chief Creative Officer||Britt Nolan|
|Design Company||Leo Burnett, Chicago|
|Design Director||Rob Schellenberg|
|Design Director||Kyle Poff|
|Design Director||Natalia Kowaleczko|
|Head of Design||Alisa Wolfson|
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