Almond Milk - "#APEFUEL"

TBWA\Chiat\Day Los Angeles

TBWA\Chiat\Day Los Angeles Los Angeles, 美国

6101

品牌: Almond Milk
国家: 美国

广告主: Blue Diamond Growers

标题	#APEFUEL
广告公司	TBWA\Chiat\Day Los Angeles
广告战役	#APEFUEL
广告主	Blue Diamond Growers
品牌	Almond Milk
首次发布日期	2022 / 3
行业领域	非酒精类饮料
剧情简介	From the earliest days of NFTs to today, apes have dominated the metaverse. Everyone from celebrities to brands to art enthusiasts have gone all in to catch an ape of their own with the most unique traits and attributes. While there’s no shortage of ape-themed NFTs, there hasn’t been art created specifically for the apes themselves, until now. To fuel the apes of the metaverse, today Almond Breeze is releasing its project #APEFUEL to bring banana almondmilk closer to its virtual fans. The road map is also clear. Almond Breeze is launching a total of 1,000 free NFTs, including 3 rare, randomly selected NFTs that come with a subscription for a yearlong supply of Almond Breeze Blended With Real Bananas. Five percent of each resale will be donated to Future Farmers of America to support the next generation of growers. “Almond Breeze Blended with Real Bananas is our most beloved product among our online community and we look forward to making it available as art in the metaverse. These digital apes need fuel and we’re here to quench their thirst,” says Micah Keith, Group Marketing Manager at Blue Diamond Growers for Almond Breeze. The art traits, road maps and owner perks are all crucial components of a successful NFT project. The #APEFUEL project is a collection of original art that has been inspired by the popular styles and techniques of ape NFTs and was created by TBWA\Chiat\Day LA for Blue Diamond Almond Breeze. The NFTS are available for everyone on March 16, 2022, and will be free to purchase. The waitlist will open on March 9 at almondbreeze.apefuel.io and those on the list will get early access on March 15.
媒体类别	Web Film
长度	13 seconds
首席创意官	Renato Fernandez
创意总监	Jeff OKeefe
创意总监	Bert Marissen
Head of Art	Bruno Regalo
Associate Creative Designer Director	Thiago Matsunaga
Social Creative Lead	Janni Widerholm
设计师	Sydney Tomer
Junior Designer	Andrea Nazario
Director of Content Production	Anh-Thu Le
执行制片	Nyaze Vincent
Associate Producer	Aubrey Larson
Strategist	Laura Gorder
Social Strategist	Maria Navia
Junior Strategist	Fars Woldai
Strategic Business Lead	Alison Kaplan
客户主管	Elliott Klein
Senior Account Executive	Jordan Watkins
Account Coordinator	Keziah Zimmerman
Junior Project Manager	Shubha Chakravarty
Business Affairs Manager	Allison Fasano
Illustrator Artist	Eduardo Rosa
3D artists	Fuze Artists Reps