标题 | MOUNTAIN |
Brief | It's not easy to always take great pictures on holiday. Hence the #VeryBadPic campaign, which suggests that with Transavia's prices, you'll always have a second chance. |
广告公司 | HUMANSEVEN |
广告战役 | #VeryBadPic (Transavia) |
广告主 | Transavia |
品牌 | Transavia |
Posted | 11月 2018 |
行业领域 | 航空公司、机场、铁路、公交、渡轮和邮轮运输 |
剧情简介 | It's not easy to always take great pictures on holiday. That’s the insight used by Transavia for its latest fun and original campaign: #VeryBadPic. Broadcast on TV, radio, display and social media - especially Instagram - the campaign gives a second life to bad pictures, by transforming people’s worst photography into round trips for two people. |
媒体类别 | 平面 |
首席创意官 | Xavier Beauregard |
创意总监 | Stéphane Gaubert |
Artistic Director | Jordan Molina |
文案 | Ludovic Miège |
广告公司制片 | Sarah Bouadjera |
制作公司制片 | AllSo |
导演 | Julian Nodolwsky |
摄影师 | NICOLAS DESAINTQUENTIN |
制作公司制片 | Franck Annese |
制作经理 | Louise Morand |