标题 | Legend |
广告公司 | Goodby Silverstein & Partners |
广告战役 | Make everyday legendary |
广告主 | BMW |
品牌 | BMW |
首次发布日期 | 2019 / 2 |
行业领域 | 轿车 |
广告口号 | Make everyday legendary |
剧情简介 | BMW Legend introduces the "Legend of Ol’ McLanden", a poem read by actor Chris Pine. As the story unfolds, McLanden – the unseen driver – braves the challenges of cityscapes, dockyards, mountains and more, all behind the wheel of the X7. McLanden conquers everyday obstacles, although these hurdles are blown up to mythical proportions, introducing characters such as Roy the Destroyer, Genius and his fiendish lawyer, and Poseidon. |
媒体类别 | 电视 |
长度 | |
后期制作 | MPC LA |
广告经理 | Wolfgang Gross |
广告经理 | Trudy Hardy |
广告经理 | Lisa Judge |
文案 | Andrew Bancroft |
美术指导 | Stefan Copiz |
创意总监 | Roger Baran |
客户总监 | Theo Abel |
客户经理 | Olivia Mullen |
Chairman | Jeff Goodby |
Chairman | Rich Silverstein |
Director or Broadcast Traffic | Ruchele Eisenman |
客户总监 | Alissa Sheely |
项目经理 | Kaitlyn Landers |
Strategist | Mackenzie Beer |
Business Affairs Manager | Chrissy Shearer |
Strategy Director | Dong Kim |
客户经理 | Rebecca Bell |
执行制片 | Benton Roman |
导演 | Dante Ariola |
摄影指导 | Kasper Tuxen |
制作公司制片 | Natalie Hill |
制作设计师 | Nigel Phelps |
执行制片 | Eriks Krumins |
剪辑公司 | Work Editorial Inc |
剪辑师 | Rich Orrick |
Assistant Editor | Theo Mercado |
制作公司制片 | Jamie Lynn Perritt |
制作公司制片 | Brandee Probasco |
执行制片 | Marlo Baird Telecine |
Colorist | Mark Gethin |
CG Artists | Bhargavan SP |
CG Artists | Prashanth Paramasivam |
CG Artists | Andreu Lucio |
CG Artists | Arnau Gilabert |
CG Artists | Jinguang Huang |
CG Artists | Andy Sheng |
CG Artists | Nema Safvati |
VFX Coordinator | Justin Rogers-CdeBaca |
Line Producer | Chris Preston-Barnes Music |
Compositing | Rodrigo Jimenez |
Compositing | Guillaume Weiss |
Compositing | Alexander Kulikov |
LEAD COMPOSITING | Toya Drechsler |
特效 | Christian Downes |
特效 | CG Lighting |
制作公司 | MJZ |
首席创意官 | Margaret Johnson |