| 标题 | SICK BEATS |
| 广告公司 | Area 23, An IPG Health Company |
| 广告战役 | SICK BEATS |
| 广告主 | Woojer |
| 品牌 | Woojer |
| Posted | 6月 2021 |
| 行业领域 | 家用电器和视听产品 |
| 哲学 | For kids with cystic fibrosis (CF), airway-clearance therapy is the worst part of their day. SICK BEATS is the world’s first music-powered airway clearance vest, using the clinically proven modality of soundwave therapy in an awesome treatment experience. The prototype, a redesign of Woojer’s consumer vest, syncs with a smartphone to pull therapeutic 40Hz frequencies from music and send them to the chest. The SICK BEATS experience uses a curated Spotify library of thousands of 40Hz songs. Kids can find new 40Hz music and create custom therapeutic playlists for the vest, all in the Spotify app. |
| 媒体类别 | Product Design/Development |
| 长度 | |
| 创意合伙人 | Fred Levron |
| 首席创意官 | Tim Hawkey |
| 执行创意总监 | Elliot Langerman |
| 创意总监 | Pamela Savage |
| General Creative Director | Dave Adler |
| 创意总监 | Eduardo Tavares |
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