Fred Levron
Global CCO at ---
New York, 美国
标题The Open Door Project
广告公司
广告战役 The open door project
广告主 The millennium school
品牌 The millennium school
Posted6月 2019
行业领域 高等教育及培训中心
剧情简介 Demonstrating that change is possible to create a movement.While India has some good private schools with great infrastructure, they remain underused once the schools shut after classes every afternoon. The idea was simply to open a door and provide access to the most underprivileged. The Open Door Project was created where The Millennium World School opened its doors to underprivileged children after regular classes and devoted its own infrastructure, resources, and teachers. It also reached out to volunteers, activists and NGOs to be part of the movement with a short film and on-ground activation. The outreach involved carrying the message through marginalized communities and neighborhoods to drive enrollments. What just one school has demonstrated is that the potential for transformation is huge. If the 350,000 odd private schools in India each took just 100 kids, we will have 30 million children getting access to quality education.
媒体类别 互动
长度
Worldwide Creative Partner
首席创意官
Senior Creative
联合创意总监
Copy Supervisor
Brand Management
Senior Brand Services Manager -Digital
Brand Services Manager - Social Media
创意总监
创意组长
创意顾问
PR Director
导演
导演

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