Fred Levron
Global CCO at ---
New York, 美国
标题Girl
广告公司
广告战役 Watermarks for Water
广告主 Getty Images
品牌 Getty Images
首次发布日期 2018 / 3
剧情简介 Watermarks for Water, which launched on the same day as World Water Day (3/22), aims to help raise awareness and funds for the global water crisis by transforming the iconic Getty Images watermark. The Watermarks for Water collection is comprised of more than 300 images, shot by some of the world’s best photographers, that highlight the plight of (the lack of) clean drinking water. Getty also launched a special microsite (www.watermarksforwater.com), and each time an image from that collection is licensed, the iconic Getty watermark is removed and 10% of proceeds go directly to charity: water, an organization that brings clean and safe drinking water to people in developing countries. Building on the company’s mission that it can move the world through photography, Getty Images’ site now features a beautifully moving and inspirational video, created by FCB Chicago, that educates consumers on the power of an image and the water issues we face today.
媒体类别 平面
长度
更多信息 www.watermarksforwater.com
创意合伙人
首席创意官
执行创意总监
执行创意总监
执行创意总监
创意总监
创意总监
文案
美术指导
广告公司制片
项目经理
客户总监
剪辑师

People related to this work

相关作品

Trending

Create a free Talent profile and become a member of AdForum

Get Started