| 标题 | Great TV Brings Us Closer |
| 广告公司 | AMV BBDO |
| 广告战役 | Great TV Brings Us Closer |
| 广告主 | BT Group |
| 品牌 | BT TV |
| 首次发布日期 | 2017 / 11 |
| 行业领域 | 电视、广播节目与电视台、电台 |
| 哲学 | BT is championing the power of TV to bring people closer together for its latest heartwarming advertising campaign. Packing an emotional punch, the AMV BBDO devised advert follows a boy and his grandmother through various points in their lives, together with the special moments they share re-living favourite moments from TV programmes and films. Opening with footage of the pair playing in a park the minute-long clip fast forwards to Luke’s first day at school by way of quality couch time, before drawing to a close in hospital as an adult Luke revisits these memories with his grandmother. There is a happy ending however as Luke settle down alongside his very own Wonder Woman on the sofa after his gran politely declines the offer of a wheelchair after arriving home. Serving to drive familiarity of popular BT TV content such as Peppa Pig, Star Wars and Wonder Woman the ad also highlights the diversity of programming with appeal to all age groups. |
| 媒体类别 | 影视 |
| 长度 | |
| Creative director | Paul Brazier |
| 文案 | Toby Allen |
| 美术指导 | Jim Hilson |
| Agency Planner | Tim Whirledge |
| 客户经理 | Nick Andrew |
| 客户经理 | Joey Griggs |
| Agency Account Manager | Matt Thomas |
| Agency Account Manager | Helen Limbrey |
| 广告公司执行制片 | Yvonne Chalkley |
| 广告公司制片 | Felicity Bamber |
| 媒介公司 | Maxus |
| Media Planner | James Williams |
| Media Planner | Tom Harris |
| 制作公司 | Sweetshop |
| Director | Mark Albiston |
| 摄影指导 | Karl Erik Brondbo |
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