标题 | Hot Fudge Sundae |
广告公司 | Leo Burnett Germany |
广告战役 | McClocks |
广告主 | McDonald's |
品牌 | McDonald's |
首次发布日期 | 2018 / 12 |
行业领域 | 餐馆与快餐 |
哲学 | Recently in Germany more and more McDonald’s restaurants started to stay open until late/or started to work 24Hours. In order to advertise that, Mcdonald’s launched a new print/OOH starting November/2018. Playing around with clock watch faces as it’s source of inspiration, Leo Burnett /Thjnk achieved a very unique result: displaying a long range of products using only minimalist design, McDonald’s proves once again why every time is a good time to visit their restaurants and enjoy a good Big Mac, Fries or even a McMuffin or a Chocolate Sundae. Print advertisement created by Leo Burnett, Germany for McDonald's, within the category: Food. |
媒体类别 | 平面 |
首席创意官 | Andreas Pauli |
首席创意官 | Armin Jochum |
执行创意总监 | Jörg Hoffmann |
Creative Director | Florian Fehre |
Lead Creative | Gustavo Nardini |
Art Director / Illustrator | Gustavo Nardini |
Art Director / Illustrator | Marco Sodano |
Account | Netti Weber |