| 标题 | GE Podcast Theater presents life.af/ter |
| 广告公司 | BBDO New York |
| 广告战役 | GE Podcast Theater presents life.af/ter |
| 广告主 | GE |
| 品牌 | GE |
| Posted | 11月 2017 |
| 剧情简介 | When GE launched its Digital Twin Technology, an innovation that clones industrial machines, the brand wondered how to grab the attention of the average person and make its technology relevant. The answer? A science fiction podcast that depicts perhaps the greatest fear of any connected person: what if our data falls into the wrong hands? The story invites listeners to a world where the dead can be reanimated based on every bit of data, imagery and video they’ve ever shared online. Feeling creeped out? Don’t, because GE Digital Twin Technology can protect humanity. |
| 媒体类别 | 互动 |
| Worldwide Chief Creative Officer | David Lubars |
| 首席创意官 | Greg Hahn |
| 执行创意总监 | Michael Aimette |
| 创意总监 | Daniel Wright |
| 创意总监 | Levi Slavin |
| 创意总监 | Tim Roan |
| 创意总监 | Josh Parschauer |
| 创意总监 | Daniel Burke |
| 文案 | Josh Parschauer |
| 美术指导 | Daniel Burke |
| 广告公司制片 | Joe Croson |
| 广告公司制片 | George Sholley |
| 广告公司制片 | Ian Graetzer |
| Account Management | Kathryn Browne |
| Account Management | Lindsey Cash |
| Account Management | Zandy Fretts |
| Account Management | Elizabeth Jacobs |
| Planning Supervisor | Yin Chung |
| 制作公司 | Panoply Media |
| Chief Communications Officer | Andy Bowers |