Christopher Sabogal
摄影指导 at Knucklehead
Zurich, 瑞士
标题Pina Colada
广告公司
广告战役 Tech for the life you dream of…
广告主 PC World
品牌 Currys PC World
首次发布日期 2015 / 3
行业领域 计算机、掌上电脑和计算器
广告口号 tech for the life you dream of
剧情简介 AMV BBDO launched a new campaign for Currys PC World entitled “Tech for the life you dream of…” 
哲学 In “Pina Colada” (featured above) a woman fantasizes about using her refrigerator’s ice maker for a variety of exotic cocktails. After a musical fantasy sequence, however, she is interrupted by a very different reality. The spot ends with the line “Tech for the life you dream of*” followed by “*and the one you live.” Other ads in the campaign follow the same humorous fantasy/reality approach, depicting a father who imagines himself as a top chef but whose son requests something a bit simpler than he’d imagined for dinner and a child entertainer who wishes he was in a metal band. 
媒体类别 电视
长度
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执行创意总监
执行创意总监
制片
制作公司
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剪辑师
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文案
Agency Planner
Agency Planner
TV Producer

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