Sam Holmes
Head of Production / Executive Producer at OB42
London, 英国
标题What's in Nico's bumbag
广告公司
广告战役 Holiday Like a German
广告主 TravelSupermarket
品牌 TravelSupermarket
Posted8月 2017
行业领域 零售、分销及餐馆
哲学 Renowned for their efficiency and great planning (especially when it comes to bagging the best sun lounger), we celebrate German-ness in our new campaign for TravelSupermarket and encourage Brits to do the same, and plan a holiday on the new TravelSupermarket website.
The campaign was excuted across ATL, PR, Digital and Social and was Travel Supermarket's most successful activity.
Traffic to the website increased 17% post launch and direct-to-site traffic increased by 7.1%. [Helping reduce the amount that needs to be spent on Paid Search/Google sponsored links]
TravelSupermarket called it their most successful campaign ever. … And it was positively reviewed, on German news.
媒体类别 社交媒体

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