Joe Guest
Editor at Final Cut
London, 英国
标题First Choice
广告公司
广告战役 First Choice
广告主 First Choice Group
品牌 All inclusive
首次发布日期 2015 / 12
行业领域 目的地(国家与地点)
剧情简介 The TV ad tells the story of a woman who follows her heart's desire. Opening with the moment she abandons her everyday tasks to chase and ice-cream van, the ad sees her dive into a lake and resurface at a First Choice resort, where she experiences the delights of being able to say yes to anything she wants, before finally getting an ice-cream – on the beach.
The agency also created a new brand identity for First Choice marking the biggest overhaul for the all-inclusive holiday favourite in more than 20 years. The new identity builds on existing core elements of the brand, creating a clear, stand-out position for the brand. 
媒体类别 电视
长度
剪辑公司
后期制作
执行创意总监
创意总监
创意总监
Business Director
广告公司制片
摄影师
制片
制作公司
制片
剪辑师
音乐、广播及音效设计
摄影指导
媒介公司
Social Media Expert

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