Nathalie LITVINE

Nathalie LITVINE

Customer Success Manager at Linkfluence
PARIS, 法国

概要

➤ BUSINESS DEVELOPMENT - PROJECT MANAGEMENT - CONSULTANCY - TRAINING
COMMUNICATION / MARKETING - DIGITAL - STRATEGY - MARKET RESEARCH -
SOCIAL MEDIA INTELLIGENCE

➣ Business development strategies: conception & steering
➣ Holistic communication strategy & implementation steering: specialization in Digital &Social Media

> Extensive experience in multiple industries BtoC / BtoB : luxury, retail, services, consumer goods,
public institutions, etc…


> Experiences in International Consulting, Communication and Digital Agencies &
Social Media Intelligence Company
(such as Linkfluence DDB° Paris, Duke/Razorfish, AAR - Advertising Agency Register - MEC)

> Experience in Agency Selection Consulting - Pitching & Relationship Appraisal -
(AAR network)

> Holistic expertise in communication practices, protagonists, and interactions

Specialties: Digital, Integrated Communication, Marketing, Strategy, Brand, Holistic Communication, Social Media Intelligence, Consulting, Organisation, Business Development, BtoB, BtoC, Training

Positions

Customer Success Manager (Luxury Industry)
Linkfluence
January 2016 - Present (8年2个月)
Consulting / Free Lance
NL
September 2014 - Present (9年6个月)
Digital Business Development
PARIS, 法国
June 2013 - July 2014 (1年1个月)
- Defined Strategy to create an « Digital Business Development Ecosystem » internal / external :
Communication, Public Relations, Partnership, Clients & Prospects relationships
- Implemented and animated the "Digital Business Development Ecosystem"
Consulting / Free Lance
Freelance
March 2011 - May 2013 (2年2个月)
➣ Defined Business Development Strategy / Steered Implementation
➣ Guided Marketing and Communication Positioning Strategy (B to B & B to C)
➣ Redesigned/Improved Internal organization
➣ Training
➣ Teaching to "Master 1 & 2"
> Interview : http://www.youtube.com/watch?v=zpNljghBVKs&feature=youtu.be
Communication and Business Development Director
Paris, 法国
December 2009 - March 2011 (1年3个月)
➤ Communication & Business Development Director (Steering Committee)
➣ Defined business development strategy and steered tactical actions (i.e. canvassing)
➣ Steered & coordinated pitches and follow-ups
Communication and Business Development Director
Paris, 法国
January 2004 - December 2008 (4年11个月)
➤ Communication & Business Development Director (Steering committee)
➣ Defined new business strategy and tactics
➣ Initiated and supervised prospect relationships including agency presentations, RFI/RFP
➣ Coordinated business development on the national and international levels
➣ Supervised communication action plans
Quality and Communication Director
Valencia, 西班牙
1998 - 2001 (3年)
➤ Director of Communication and Quality
➣ Coordinated external and internal communications between parent company & subsidiaries
➣ Managed client relationships
➝ Created and ran the client club
➝ Monitored client satisfaction (qualitative audits, collective and individual performance optimization, business development, marketing recommendations)
➣ Defined and implemented quality control processes: e.g. job descriptions and mapping methods, Internet and Intranet site conception, etc…
Partner
January 1987 - November 1998 (11年10个月)
➤ Managing Partner (started as trainee)
➣ Marketing & New Business
➝ Defined development strategy (New Business & Partnerships)
➝ Created, launched and managed diversified units
➣ Consulting
➝ Structured partnerships between advertisers and communication agencies
➝ Organized the selections of agencies in all fields of communication and managed RFP, RFI and pitches from specs (defining & writing) to first steps of the collaboration
➝ Contributed to recruitment missions

Education

Summer school - English Language / Focus on "Business" & "Cross cultural communication"

1991 (1年)

Maîtrise Geography Grade Bac + 4

1985 - 1987 (2年)

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