标题 | Derry Girls |
广告公司 | 4Creative |
广告战役 | Derry Girls |
广告主 | Channel 4 |
品牌 | Channel 4 |
首次发布日期 | 2019 |
行业领域 | 电视、广播节目与电视台、电台 |
剧情简介 | Derry was one of the most violently divided cities in the world. Its world famous political murals, drawn by the IRA and loyalist paramilitaries, are symbols of this conflict. They depict the divisions of the past: “the old murals simply keep old wounds open”. We replaced these scenes of violence with five teenagers who united the city like nothing else. It TRENDED #1 IN IRELAND, #2 IN THE UK AND #3 WORLDWIDE, and is now a key destination promoted by the Northern Ireland Tourist Board. THE NEW YORK TIMES called the mural “A SYMBOL OF PRIDE FOR THE CITY”. |
媒体类别 | 海报 |
执行创意总监 | Alice Tonge |
创意总监 | Eoin Mclaughlin |
创意总监 | Jim Chambers |
创意总监 | Tom Woodington |
创意总监 | Robin Temple |
创意团队 | Raminder Samra |
创意团队 | Caio Turbiani |