| 标题 | The Walkumentary |
| 广告公司 | DentsuBos |
| 广告战役 | The Walkumentary |
| 广告主 | Brita |
| 品牌 | Brita |
| 首次发布日期 | 2019 / 3 |
| 行业领域 | 小家电及家居配件 |
| 剧情简介 | These days, we’re able to skip things we don’t want to see. Like pre-roll ads. Not everyone is that lucky. Millions of women in Africa walk hours a day for clean water. They can’t just “skip it.” To help Brita + Me to We’s campaign for change we filmed a real woman’s daily walk for water creating a 4 hour, 17 minute pre-roll ad. A custom annotation linked to Walmart's e-commerce site where users could purchase a specially marked product that brought clean water to someone in Africa for one full year. |
| 媒体类别 | 案例研究 |
| 长度 | |
| 创意总监 | Lyranda Martin-Evans |
| 创意总监 | Travis Cowdy |
| 创意总监 | Phil Coulter |
| 美术指导 | Stefan D’Aversa |
More Work
SEE ALLTrain Set
- 品牌:
- World Vision
- 广告公司:
- Forsman & Bodenfors Toronto
Blanket
- 品牌:
- World Vision
- 广告公司:
- Forsman & Bodenfors Toronto
Blanket
- 品牌:
- World Vision
- 广告公司:
- Forsman & Bodenfors Toronto
Bedtime
- 品牌:
- World Vision
- 广告公司:
- Forsman & Bodenfors Toronto