Monoprix - "#LaitDroleLaVie"

ROSA PARIS

ROSA PARIS Paris, 法国

奖项

20657

品牌: Monoprix
国家: 法国

广告主: Monoprix

标题	#LaitDroleLaVie
Brief	When a French boy falls in love with a girl at school, he takes a creative approach to love notes. He painstakingly assembles messages from the puns on the iconic Monoprix packs. The girl is clearly touched. But one day she's gone. Years later, at college, he runs into the girl again when the love notes spill out of her locker. Running to Monoprix, he grabs a milk carton and prepares another message. Better "latte" than never.
广告公司	ROSA PARIS
广告战役	Label of Love
广告主	Monoprix
品牌	Monoprix
首次发布日期	2017 / 5
行业领域	百货公司、超市
广告口号	Au coeur de votre vie depuis 85 ans
剧情简介	The film is about a young boy who falls in love with a girl at school. Instead of writing her love letters, he takes a less traditional approach. He cuts out the jokes from Monoprix packs at home, and then slips them into her locker at school. For example, he finds a pack of heart shaped biscuits. The joke on this pack reads: Little Hearts: perfect for making hearts melt. He cuts this out and slips it into her locker.
媒体类别	影视
长度	241 seconds
Strategy Director	Jean-Patrick Chiquiar
首席创意官	Gilles Fichteberg
首席创意官	Jean-Francois Sacco
战略企划总监	Sacha Lacroix
Associate Director	Quentin Labat
文案	Louise Mussot
美术指导	Cerise Leclerc
战略企划	Alexandre RIBICHESU
Marketing Director	Florence Chaffiotte
Brand Director	Nicolas Gobert
Communications Director	Marion Denonfoux
Marketing Manager	Cosima Damas
客户总监	Bérengère Puch
客户经理	Marine Dachary
TV Production	Adélaïde Samani
音效制作	Schmooze
后期制作	Mathematic
制作公司	Insurrection
导演	Thirty Two
制作公司制片	Hélène Daubert
执行制片	Xavier Doncel
后期制作	Guillaume Audibet
Sound Engineer	Matthieu Sibony
Sound Designer	Sylvain Rety
Account Director, Social Media	Jeanne Neuschwander