Vix Jagger
Executive Creative Director at Accenture Song
London, 英国
标题Unicorn
广告公司
广告战役 Bulb TV Campaign
广告主 Bulb
品牌 Bulb
首次发布日期 2019 / 2
行业领域 水、电及煤气服务,公用事业
哲学 Energy Company Bulb has launched its first TV campaign with creative partner Anomaly and media agency the7stars. The suite of three 30-second films introduces a family of characters, including talking unicorns, a chatty fan and a giant kelp, all of which come to life in these different spots. Each film brings to life one thing about Bulb: that they are the fastest growing energy company, biggest green energy company and a really recommended energy company. The films are directed by Joe Pelling and Alex Grigg through top London animation studio, Blinkink. The characters are voiced by Tim Key and Ellie White. The campaign takes Bulb’s distinctive pink visual style and evolves it to create a simple, playful world of animation. The campaign will be running nationally, targeting key times and contextually relevant programmes. The campaign comes as Bulb were recently named Britain’s fastest growing company, now providing 100% renewable electricity and 10% green gas to more than 900,000 members across the UK. Bulb, founded in 2015, has a simple purpose: to make the industry better by making energy simpler, cheaper and greener.
媒体类别 电视
长度
Media Agency
执行创意总监
Chief Strategy Offer
Creative Director
文案
Art director
Head of TV
Business Director
客户经理
制作公司
执行制片
Prod Co Producer
Director
Director
Sound

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