| 标题 | Home |
| 广告公司 | Barzdo |
| 广告战役 | What are you looking for? |
| 广告主 | Allegro |
| 品牌 | Allegro - online shopping platform |
| 首次发布日期 | 2015 / 8 |
| 行业领域 | 其他在线服务 |
| 剧情简介 | The new Allegro Europe commercial, shot in Poland, was conceptualised by bouffant director Erik Van Wyk.Erik effortlessly captures the essence of what makes a house a home in this emotional and elegantly crafted piece. |
| 问题 | When we buy something, we do not just buy things. We buy experiences, moments of joy, smile, happiness, emotions, spending time with others and making them happy. We buy our plans and dreams. This is why we ask simple questions: What is important for you? What are your plans? What are you looking for? The headline at the end of both films is: "What are you looking for?”The source of this headline is the question that is placed in search box of Allegro.pl site: „What are you looking for?”. The meaning on the site is strictly related to searching for products. Our campaign's meaning is deeper, and it is about feelings and emotions. We ask: "what are you looking for [in your life]". Although both sentences sound the same: What are you looking for? They can be understood in both ways. |
| 媒体类别 | 影视 |
| 长度 | |
| 制作公司 | Bouffant |
| 制作公司 | Cut Cut |
| 执行创意总监 | Hubert Stadnicki |
| 创意总监 | Hubert Stadnicki |
| 广告公司制片 | Bartek Nowak |
| 美术指导 | Anna Nowak |
| 文案 | Hubert Stadnicki |
| 制片 | Magda Betlejewska |
| 制作经理 | Maciej Gołębiowski |
| 摄影师 | Jakub Kijowski |
| 项目经理 | Robert Dąbrowski |
| 剪辑师 | Mateusz Romaszkan |
| 剪辑公司 | Chimney |
| VFX Company | Chimney |
| Post Production Online | Chimney |
| Post Production Offline | Chimney |
| 导演 | Erik van wyk |
More Work
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- 品牌:
- Allegro Group
- 广告公司:
- Bardzo
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- 品牌:
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- 广告公司:
- Bardzo