Brad MacAfee brings a wealth of public relations experience-on both the agency and corporate sides-to Porter Novelli, where he manages the Atlanta office. Brad spearheads the organization's Technology Council, driving client engagements and business development.
He has spent his entire career working with companies selling products and services to the small and medium-sized business (SMB) audience. He has developed strategic marketing and public relations programs for companies such as Sage Software, Level 3 Communications, Aflac, Capital One, BellSouth (now part of AT&T), Navision Software (now part of Microsoft) and Quark. Prior to joining Porter Novelli, Brad held director of public relations and business development positions at Peachtree Software (a division of Sage Software). At Peachtree, Brad established the company's first successful business development program—forging dozens of strategic partnerships valued at millions of dollars. He managed all aspects of the affiliate program, from lead generation to ongoing partnership management, and managed large corporate partners including Microsoft and IBM.
Brad earned a B.S. in telecommunications from Indiana University.