Simon Bourne
Colorist at Framestore
London, 英国
标题TRUBLEND MATTE MADE
广告公司
广告战役 TRUBLEND MATTE MADE
广告主 Covergirl Cosmetics
品牌 Covergirl
首次发布日期 2018 / 7
行业领域 化妆品、美容产品及香水
哲学 For too long, multicultural women and their skin weren’t catered for in the makeup world, especially when it came to foundation. So COVERGIRL listened and created TRUBLEND MATTE MADE: a foundation made for the unique needs of multicultural skin, in 40 beautiful shades.

COVERGIRL created TRUBLEND MATTE MADE, but can’t take the credit. The credit goes to the infinite women who spoke up and voiced their skins’ unique needs. So COVERGIRL thanked them in this commercial--with the help of Droga5 NY and director Kim Gehrig of production house Somesuch.

The spot, which ends with a lengthy list of the “infinite” number of women who reached out to COVERGIRL, shows this diverse mix of females--from woman to woman to woman. And it culminates in a final dramatic stairwell shot that brings all the women together as one. Appearing on TV as a :15 and online as a longer cut, it’s an authentic yet elevated glimpse of the women who inspired TRUBLEND MATTE MADE as they go about their everyday lives.
媒体类别 电视
长度
后期制作
Creative Chairman
执行创意总监
联合创意总监
美术指导
文案
美术指导
Design Director
Designer
co-directors of film production
co-directors of film production
执行制片
Associate Producer
Music Supervisor
Producer
Production
Director
执行制片
Producer
DP
Editorial
Editor
执行制片
Producer
Assistant Editor
执行制片
Producer
创意总监
lead Flame artist
Flame Team
Flame Team
Flame Team
Flame Team
Flame Team
Flame Team
Flame Team
Colorist
Color Producer
Production Assistant
Production Assistant
Post Production
执行制片
Motion Graphics Designer
Post Producer
Retoucher
Music
Song
Sound Design
创意总监
执行制片
Producer
Sound Designer
Audio Post
Mixer
Mixer
Producer

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