标题 | The Friendly Break Up Collection |
Brief | The Friendly Break Up Collection is a new home furnishing line that breaks up when you do.The collection includes furniture conceived as a unit but that can be divided into two, maintaining the initial aesthetics and utility; thus, facilitating the division of material goods. It is a simple but innovative idea that allows you to start over and move with a part of the original piece of furniture, but at the same time looks complete and can still be enjoyed.The Friendly Breakup Collection is an innovation that adapts to increasing rates of divorce and flat sharing among young people. This new modular range of furniture splits in two, encouraging friendlier s belongings splitting between couples and even friends. |
广告公司 | Wunderman Thompson |
广告战役 | The Friendly Break Up Collection |
广告主 | FC home & Deco |
品牌 | FC home & Deco |
Posted | 11月 2022 |
行业领域 | 家用电器、家具及园艺工具 |
剧情简介 | The Friendly Breakup Collection is an innovation that adapts to increasing rates of divorce and flat sharing among young people. This new modular range of furniture splits in two, encouraging friendlier s belongings splitting between couples and even friends. |
媒体类别 | 案例研究 |
Global Chief Creative Officer | Bas Korsten |
Global Chief Creative Officer | Daniel Bonner |
Global Executive Creative Director | Sebastian Tarazaga |
Global Executive Creative Director | Daniel Minaker |
Chief Executive Officer (CEO) | Paul Thorndike |
VP Creative | Jose Aburto |
执行创意总监 | Bruno Reggiardo |
执行创意总监 | Head of Content Latam |
创意总监 | Diego Figueroa |
Creative Art Director | Julio Silva |
文案 | Militza Quispe |
美术指导 | Nonoy Pérez De la Vega |
美术指导 | Diego Izquierdo |
Managing Director | Carlos Bernal |
客户总监 | Vera Cortez |
广告公司制片 | Sergio Barrio R. |
Chief Strategy Officer | Víctor Garzón |
制作公司 | Ladoble Post |
导演 | Martin Donozo |
导演 | Seba Mega |
制作公司制片 | Jose Arnal |
制作公司制片 | Adrian Aspani |
制作公司制片 | Vero Pascual |
制作公司制片 | Lua Carbajal |
制作公司制片 | Nicolas Trovato |
音乐 | Jonathan Gejtman |
音效 | Jonathan Gejtman |