Pedro Varela
Director at Blanche Filmes
Lisboa, 葡萄牙
标题Meo Christmas
广告公司
广告战役 Meo Christmas
广告主 Altice
品牌 MEO
首次发布日期 2022 / 12
行业领域 广告公司
哲学 A Christmas campaign with a universal cause. A cause that we all already feel in one way or another in our daily lives.The world has a communication problem. Thanks to technology, it has never been so easy to get in touch with other people. But still, we have never been so closed when it comes to our own opinions.Everything is offensive, everything is polarising. From racial issues to religion, from politics to football. There is no empathy for new ideasIn our film, two iconic movements serve as a satire on our society today. But Christmas is the perfect time to become more human. And if there is one quality that makes us human, it is the ability to open our hearts to other ways of thinking.With an arrangement based on the soundtrack composed over 100 years ago by Ukrainian composer Mykola Leontovych, MEO stands on the side of freedom of expression. A fundamental value of all of us.HO HO HO or NO NO NO. May our right to differences never make a difference.
媒体类别 互动
长度
Chief Executive Officer (CEO)
首席创意官
执行创意总监
Strategist
美术指导
文案
客户总监
Account Management Team
制片
制作公司
导演

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