| 标题 | Crash Test |
| 广告公司 | DDB Paris |
| 广告战役 | Crash test |
| 广告主 | Délégation à la sécurité et à la circulation routières |
| 品牌 | Sécurité routière |
| Posted | 11月 2018 |
| 行业领域 | 道路安全 |
| 剧情简介 | The French Road Safety Delegation decided to fuse a bit of humanity into its latest ad about seatbelt safety. The organization turns a typical industrial crash test demo into a heart wrenching tale by giving each “dummy” a backstory. Through daily Facebook and Instagram posts, we witness the effects that a deadly crash has on a family ౼ from the perspective of the child who died. |
| 媒体类别 | 社交媒体 |
| Exective Creative Director | Alexander Kalchev |
| 创意总监 | Pierre Mathonat |
| 创意总监 | Alexis Benbehe |
| 文案 | Jeanne Taillard |
| 美术指导 | Timothy Alexandre |
| 广告公司制片 | Corinne Persch |
| 客户主管 | Vincent Leorat |
| 客户主管 | Nicolas Kabassakalis |
| 客户主管 | Andéole Vu Dinh Ba |
| 客户主任 | Emmanuel Barbe |
| 制作公司制片 | Gregory Panteix |
| Head of Production | Bettina Diss |
| 摄影师 | Stanislas Liban |
| 音效制作 | Studio5 |
| 制作公司 | Stink Films |
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