标题 | Corelle presents - the Tipsy Hostess -Episode 2 - Cougars |
广告公司 | McCann Sydney |
广告战役 | The Tipsy Hostess |
广告主 | World Kitchen, LLC |
品牌 | Corelle |
首次发布日期 | 2014 / 10 |
行业领域 | 餐具,刀叉,炊具 |
广告口号 | Survives anything |
剧情简介 | The films colourfully demonstrate that the break-resistant Corelle dinnerware, long known for surviving physical torture tests, can actually come in handy when it comes to surviving perilous social situations as well. |
哲学 | Aussies like getting tipsy at dinner parties. So they need break-resistant plates. That’s the simple thought behind the Tipsy Hostess campaign. |
问题 | People don't associate Corelle with stylish dinner parties. Our campaign addressed this issue whilst simultaneously demonstrating the product benefit - break-resistance. |
媒体类别 | Web Film |
长度 | |
更多信息 | https://www.facebook.com/tipsyhostess?fref=ts |
创意总监 | Kieran Flannagan |
执行创意总监 | Dejan Rasic |
创意总监 | Nick Levey |
文案 | Jack Wall |
美术指导 | Laura Brown |
制片 | Penny Brown |
制片 | Colin Tuohy |
导演 | Jesse James McElroy |
客户经理 | Dan Larcombe |