Elke Janssens
Global Account Director at Happiness Brussels, an FCB Alliance
Bruxelles, 比利时
标题Little Girls Hijack Age Warning During Prime Time
广告公司
广告战役 Little Girls Hijack Age Warning During Prime Time
广告主 PLAN
品牌 PLAN Belgium
首次发布日期 2014 / 10
行业领域 慈善机构、基金、志愿者
剧情简介 By hijacking age warnings before 12+ movie trailers, Plan Belgium confronts the general public with the practice of child marriage. In these touching movies, 3 separate girls tell an emotional story and paint a true picture about this horrible tradition.
问题 Every minute 27 girls are forced into marriage. That's 2 every second. Child marriage is a global problem. The practice violates girls' human rights, curtails their education, harms their health and sharply constrains their future. The start of a solution is simple: more education. Getting girls to school means delaying marriage. And by becoming a Plan parent that's exactly what you're helping to achieve. 
媒体类别 影视
长度
文案
美术指导
创意总监
创意总监
客户经理
客户总监
战略企划
战略企划
媒介企划
广告公司制片
广告公司制片
制作公司
导演
摄影指导
执行制片
Production Assistant

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