| 标题 | It's What's Inside That Counts Part I |
| 广告公司 | adam&eveDDB |
| 广告战役 | It's What's Inside That Counts |
| 广告主 | Mulberry |
| 品牌 | Mulberry |
| 首次发布日期 | 2016 / 11 |
| 行业领域 | 服装、时装和鞋类 |
| 哲学 | Discover more of the story at http://www.mulberry.comMulberry’s new Christmas film “It’s What’s Inside That Counts” tells the story of a traditional British Christmas starring a querulous mother, bickering sisters and a son with a secret. All of the roles are filled by child actors, giving the storytelling an unexpected twist. A story of frustration and forgiveness, the film explores how returning to your childhood home and the loving spirit of Christmas can trigger the realisation that in the end “it’s what’s inside that counts”. Mulberry Creative Director Johnny Coca: “When I was a kid, all that I wanted to do was to be grown up so I could be like my dad. Now that I am an adult, I just want to be a kid again! Christmas brings out the kid in all of us, and this is what I love about using children to tell our story this year." |
| 媒体类别 | 影视 |
| 长度 | |
| 导演 | Albert Moya |
| 文案 | Hugo Guinness |
| 摄影指导 | Yorick Le Saux |
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