| 标题 | Fly Market |
| 广告战役 | Fly Market |
| 广告主 | Apple |
| 品牌 | Apple |
| 首次发布日期 | 2018 / 3 |
| 行业领域 | 手机与寻呼机 |
| 剧情简介 | Second hand and vintage thrift shopping is more popular than it has ever been before —“trendy” is the appropriate buzzword to describe the massive cultural movement. Taking a look into popular culture, you’ll see vintage inspired looks worn by high fashion brands, designers, influencers, and the almighty youth. "Fly Market" is a film for the culture, inspired by the culture. From the music and style, to the subtle homage to "Back to the Future." During the entirety of the film's production, staying true to culture was a major consideration. Brief Explanation A casually dressed young man uses the power of Apple Pay on iPhone X to upgrade his outfit in a market. Strolling through the market with a group of friends, he spots a hat he likes. Bringing up Apple Pay on his iPhone X, he verifies using Face ID and the hat inexplicably flies from the rack and onto his head. Flexing his newfound power, he smoothly glides through the bazaar, gearing up with nothing more than a glance. He buys a tailored suit jacket, cycles through a rack of dress shirts, pops in and out of custom shoes, buys a flurry of flashy accessories and even sends an upholstered armchair out of the market and into his mother’s living room — such a sweet son. In the end, our hero is dressed to the nines, ready to take on the night. |
| 媒体类别 | Web Film |
| 长度 | |
| 制作 | Electric Theatre Collective |
| 创意总监 | Greg Greenberg |
| 创意总监 | Nick Ciffone |
| 创意总监 | Dave Estrada |
| 美术指导 | David Jung |
| 文案 | Carlyle Garrick |
| Sr. Producer | Cristiana Ladki |
| 导演 | Steve Daniels |
| Director of Photography | Larkin Seiple |
| 剪辑师 | Rich Orrick |
| Head of 2D | Adam Watson |
| Head of 3D | Steve Beck |
| Colourist | Jason Wallis |
| Sound Designer | Rohan Young |
| Mixer | Rohan Young |
| Entrant Company | TBWA\Media Arts Lab |
| Idea Creation | TBWA\Media Arts Lab |
| 制作 | Prettybird |
| 制作 | Mark Edinoff At Work Editorial |
| 制作 | Lime Studios |
| Media Placement | OMD USA |
| Creative Director | Greg Greenberg |
| Creative Director | Nick Ciffone |
| Creative Director | Dave Estrada |
| Art Director | David Jung |
| Copywriter | Carlyle Garrick |
| Sr. Producer | Cristiana Ladki |
| Director | Daniels |
| Director of Photography | Larkin Seiple |
| Editor | Rich Orrick |
| Head of 2D | Adam Watson |
| Head of 3D | Steve Beck |
| Colourist | Jason Wallis |
| Sound Designer / Mixer | Rohan Young |
| Entrant Company | TBWA\Media Arts Lab |
| Idea Creation | TBWA\Media Arts Lab |
| Production | PRETTYBIRD |
| Production | WORK EDITORIAL |
| Production | ELECTRIC THEATRE COLLECTIVE |
| Production | LIME STUDIOS |
| Media Placement | OMD USA |