| 标题 | Snowball |
| 广告公司 | Zulu Alpha Kilo |
| 广告战役 | Interac Holiday Campaign |
| 广告主 | Interac Association |
| 品牌 | Interac |
| Posted | 11月 2015 |
| 行业领域 | 银行、金融、法律和保险 |
| 剧情简介 | Interac is Canada’s debt payment network. Interac took direct aim at costly credit card fees in an effort to get consumers thinking twice about the way they pay for holiday purchases. The OOH campaign featured three executions with hard-hitting lines reminding consumers about the consequences of overspending on credit and encouraging them to pay with their own money using Interac Debit instead. To compliment the traditional OOH three unique, high-impact out-of-home installations were developed to stop Canadians in their tracks during their holiday shopping. Interac is Canada’s debit payment system. |
| 媒体类别 | 户外广告 |
| 创意总监 | Ron Smrczek |
| 文案 | Sean Atkinson |
| 文案 | Nick Asik |
| 文案 | George Ault |
| 美术指导 | Shawn James |
| 美术指导 | Grant Cleland |
| 制作公司 | Brahaus Productions |
| 广告公司制片 | Kari Macknight Dearborn |
| 广告公司制片 | Tara Handley |
| 客户经理 | Rob Feightner |
| 客户经理 | Adrian Goodgoll |
| 客户经理 | Kait Babin |
| 战略企划 | Ebrahim El Kalza |
| 广告经理 | Barry Campbell |
| 广告经理 | Andrea Danovitch |
| 广告经理 | Jennifer Lee |
| 广告经理 | Hizola Toovi |
| 制作公司 | Brahaus Productions |
| 客户经理 | Kait Babin |
| 广告经理 | Andrea Danovitch |
| 广告经理 | Hizola Toovi |
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