Pedro Cruz

Pedro Cruz

COO at FCB Brasil
São Paulo, 巴西

概要

Pedro was recently appointed COO at Giovanni + Draftfcb.  Pedro graduated in Advertising from UFRJ and obtained an MBA in International Luxury Brand Management from Essec, Paris.  He worked for seven years at AmBev in corporate marketing and product management (Skol and Brahma Chopp).
He also coordinated communications for the Austrian NGO SOS Kinderdorf Rio de Janeiro, which is dedicated to supporting disadvantaged children in developing countries.
After the First Gulf War, from 1992-94, Pedro developed an extensive repositioning of the largest retailer in Kuwait and its electronic brands  (Philips, Frigidaire, Whirlpool, Daewoo, Hitachi, AT & T).
In 2009, Pedro was named Planning Professional of the Year by APP Brazil. In 2011, he won the Caboré Award as the Best Planning Professional of the Year.
Pedro is the mastermind and creator of the most successful electronic music project in Brazil: the Skol Beats. 

奖项
11414 Filhos do Rock

Filhos do Rock

品牌:
Sky
广告公司:
FCB Brasil
6827 Match

Match

品牌:
Sharpie
广告公司:
FCB Brasil
6237 Stick

Stick

品牌:
Sharpie
广告公司:
FCB Brasil
15292 Tower

Tower

品牌:
Sharpie
广告公司:
FCB Brasil

Positions

24421 Rat

Rat

品牌:
NIVEA for Men
广告公司:
FCB Brasil
34836 Cat

Cat

品牌:
NIVEA for Men
广告公司:
FCB Brasil
9849 Cat

Cat

品牌:
NIVEA for Men
广告公司:
FCB Brasil
6827 Match

Match

品牌:
Sharpie
广告公司:
FCB Brasil
15292 Tower

Tower

品牌:
Sharpie
广告公司:
FCB Brasil
6237 Stick

Stick

品牌:
Sharpie
广告公司:
FCB Brasil
11414 Filhos do Rock

Filhos do Rock

品牌:
Sky
广告公司:
FCB Brasil
Strategy Team
GALERIA.ag

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