| 标题 | Story of life |
| 广告公司 | AKQA |
| 广告战役 | Sir David Attenborough’s Story of Life |
| 广告主 | BBC |
| 品牌 | BBC Worldwide |
| 首次发布日期 | 2017 / 5 |
| 行业领域 | 电视、广播节目与电视台、电台 |
| 哲学 | Assemble the largest collection of Sir David Attenborough’s most informative and breathtaking moments and give viewers the control to define their own discovery of the natural world. Sir David Attenborough’s Story of Life app features over 1,000 landmark clips spanning over 60 years, to inspire a love and awe for the natural world in every generation. Create personal collections, share them with the world and discover an endless number of journeys through nature shaped by your interactions with the app. |
| 结果 | From fans of the natural world through to the world’s press, Story of Life launched to huge acclaim. Averaging 5 star ratings across both the App Store and Play store, it’s brought the world of nature to new generations, in a way they can understand and interact with. |
| 媒体类别 | Applications |
| 长度 | |
| 美术指导 | Lionel Agbadou |
| 创意总监 | James Chorley |
| 设计师 | Rishi Ramdaras |
| 设计师 | Ana Pais |
| 设计师 | Mark Limb |
| 制片 | Przemyslaw Wojcik |
| 创意团队 | Brian Snyder |
| 创意团队 | Stephanie Phillips |
| 创意团队 | Gurpreet Brach |
| 创意团队 | Tristan Leaver |
| 剪辑师 | Matt Walker |
| Product Management | Mark Jones |
| 编程人员 | Kim Summerskill |
| Technology Producer | Simon Brunton |
| Technology Producer | Stephen Smith |
| Technology Producer | Bindiya Jinnappa |
| User Experience Architect | Ben Gonshaw |
| User Experience Architect | Winnie Robbins |
| User Experience Architect | Polly Thompson |
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